Make It Happen - Coffee Shops

Early morning coffee at a coffee shop can accomplish many things. Don't you know the "Worlds Problems" are solved by the daily early morning "Brain Trust" in small coffee shops throughout the country? Every morning, you have an opportunity to weigh (and weigh in) on that which is on the minds of fellow locals.

Further, just listening or contributing to early morning conversations will:

• Show you exist outside of your business
• Allow others to see you being yourself
• Provide an avenue to educate your "audience"
• Provide an avenue for YOU to learn (the wit of a waitress - shop owner - patrons ...)
• Provide an avenue to learn what your "audience" is concerned about
• Clarifies the local news (it's what people think about the news - not just the news)
• Puts you in direct contact with customers and potential customers!

Sometimes, you just have to Make It Happen. Sitting around wondering if business is going to "Dry Up" accomplishes nothing. Quick Lubes and other Auto Care facilities have plenty of opportunities to go into the public and get business.

We are all paid to Solve Problems. How can we even begin to solve problems if we do not know what Local people want or need? I realize a small coffee shop is not entirely the answer, but it could be a start. After all, an early morning visit to your local coffee shop is both a small investment of time and money.

Make It Happen!